Simon Mainwaring "We first capitalism" 14 july 2011

Corporations as the third force for social change.

A company should, out of self interest, be interested in maintaining the society in which it operates.

Engagement.

Examples: Cocacola shipping vaccines in the dead spaces in their cola crates.

Corporations using their expertese (supply chain, logistics, etc) to support society.

A hero company: patagonia

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Posted on August 16, 2011, in Uncategorized and tagged . Bookmark the permalink. Leave a comment.

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