Google: Utilitarian or media company?

Excerts from Ben Elowitz’s article on CNN Money
http://tech.fortune.cnn.com/2011/08/24/google%E2%80%99s-nagging-media-problem/

Google built itself on utilitarianism– provide a quick, clean route from question to answer. Google is wedded to the algorithm

Media is build on immersing people in a rich and rewarding environment to which they want to return, where they linger.

Value the human element, connection, experience.

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Posted on August 25, 2011, in Uncategorized and tagged , . Bookmark the permalink. Leave a comment.

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